Capturing the true taste of beef and chicken in every dish

Delivering the authentic meaty and fatty taste of beef and chicken remains a challenge for food creators everywhere. Many struggle to match the depth and nuance of traditional recipes, especially when production constraints or ingredient limitations arise. Givaudan’s expertise helps bridge the gap, making genuine meaty profiles accessible in a range of culinary and industrial applications.

What makes the authentic meaty and fatty taste so hard to achieve?

Replicating the full-bodied flavour of beef and chicken is complex. Manufacturers often face obstacles such as time-consuming cooking, intricate preparations, and the high cost of premium meats. These hurdles can make it difficult to recreate the subtle notes—like fattiness or the depth from bones—that define beloved dishes. Recognising these challenges is the first step towards a solution that does not compromise on quality or authenticity.

Givaudan’s sensory expertise brings culinary tradition to modern production

Through decades of sensory research and culinary exploration, Givaudan has mapped meaty profiles across more than 20 countries. Our team includes chefs, food technologists, and processed meat specialists who understand the nuances of local dishes, from soupy boiled chicken breast to roasted beef cheek. This depth of knowledge allows us to help food producers capture the essence of traditional recipes, even when industrial constraints are present.

TasteEssentials® Beef and Chicken: a solution for authentic flavour and efficiency

Givaudan’s TasteEssentials® Beef and Chicken addresses the core need for genuine taste while simplifying production. By offering flavours that replicate the characteristic meatiness and fattiness of various cuts and cooking styles, this solution helps shorten recipe development and reduce reliance on animal-derived ingredients. The result is a consistent, premium taste that meets the expectations of consumers seeking both authenticity and sustainability. ^{(a, b, c)}

Flexible application across culinary, plant-based, and snack categories

TasteEssentials® Beef and Chicken adapts to a wide range of products. In culinary dishes, it delivers rich, indulgent profiles that echo the mouthwatering qualities of local meat-based favourites. For plant-based foods, it provides the savoury, succulent notes that make alternatives more appealing to those craving a meat-like experience. In snacks, it recreates iconic flavours, allowing consumers to enjoy the taste of classic recipes in convenient formats. Givaudan’s portfolio also includes cost-effective and high-impact flavours, clean label fonds and stocks, and holistic solutions that can enhance sodium reduction, umami, and freshness.

Translating gold standard recipes into scalable, consistent products

Scaling up a beloved recipe for wider production often means losing some of its signature character. Givaudan’s approach ensures that every element—whether the meaty profile, the specific cut, or the cooking technique—can be translated into a format suitable for mass production. This method supports food producers in delivering the taste consumers expect, without sacrificing efficiency or consistency.

Global insight and local relevance drive innovation

Our sensory mapping spans bouillon, soups, noodles, processed meats, plant-based products, and snacks. Through over 50 consumer research studies and more than 30 culinary treks, Givaudan has gathered insights from quick-service restaurants, street food vendors, and heritage dishes. This global perspective, combined with local expertise, allows us to tailor solutions to specific market needs while maintaining a high standard of authenticity.

Delivering the authentic meaty and fatty taste of beef and chicken is possible with the right expertise and tools. Givaudan continues to support food creators in bringing cherished flavours to life, inspiring confidence and creativity for every new recipe challenge.